Hankook first debuted its ad campaign with Kershaw during the 2020 season, which included two ads, Perfect Pitch and Long Catch. Hankook will also continue its partnership with Los Angeles Dodgers Pitcher Clayton Kershaw into the 2021 season. We are thrilled to continue this partnership and connect with MLB fans through the shared lens of passion.” “Just as MLB evokes excitement and enthusiasm in its fans and players, Hankook Tire seeks to enhance excitement and enthusiasm for driving among Americans. market,” said Sooil Lee, President and COO of Hankook Tire & Technology. “Our partnership with MLB over the last three years has enabled us to successfully reach key audiences and grow our brand in the U.S. consumers through virtual advertisements behind home plate in national broadcasts during Postseason. Through the partnership, Hankook will utilize MLB marks in marketing activities, giveaways, consumer promotions and events. Hankook first entered into partnership with MLB in 2018 with the aim of showcasing Hankook Tire across Major League Baseball’s media assets including MLB Network, digital platforms such as MLB.com & social media, and MLB ballparks during Jewel Events such as the All-Star Game and Postseason.

Tennessee, USA, Ma– Global leading tire company Hankook Tire announced that it will continue its multi-year partnership with Major League Baseball (MLB) as the league’s Official Tire in the U.S. Hankook to drive brand awareness and preference through MLB sponsorship and MLB related content Hankook to continue as the Official Tire of MLB in the U.S.

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